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Varsity Quarters

Design to stand out

The OPUS Group set out to develop a new student housing building near University of Wisconsin’s Camp Randall Stadium. EUA was brought on to assist the client with establishing an appropriate site that was the right price, location and size for the development. The design team coordinated and guided the project through zoning, site feasibility, preliminary design concepts and city approvals. EUA’s site and yield analysis resulted in a location that fit within OPUS’S financial and functional objectives.

One challenge the design team faced was the irregular shape of the site. The design needed to optimize the rentable space of the complex and be aesthetically fresh with plenty of amenities to attract college students. The developers wanted the design to stand out from the crowd in a competitive market place. The first-floor provides retail space with the top five floors featuring high quality living units. The expansive internal amenities include in-unit washers/dryers, a fitness center, study rooms and a clubroom.