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Summerfest – Miller Lite Oasis + Store + Mid-Gate Plaza

Create an elevated concert experience through new and improved sight lines and design

The newly redesigned Miller Lite Oasis stage offers increased capacity and amenities for festival patrons including a Miller Lite Brew House, updated bar areas, a VIP elevated viewing deck and improved sight lines for a better viewing experience. The Miller Lite brand is highlighted through various graphics in the revamped space and a permanent Summerfest store was designed adjacent to the stage. A new plaza leading into the mid-gate creates a wider, pedestrian-friendly entrance into the festival grounds.

Other Summerfest projects include:
Briggs & Stratton Big Backyard
US Cellular Stage
South Gate
Summerfest - Master Planning and Miscellaneous Projects