Summerfest – Briggs & Stratton Big Backyard
Design venue that provides a casual and relaxed environment for family and friends
A result of the 2009 master plan and upgrade for the southern 22 acres of Henry W. Maier Festival Park, the Briggs & Stratton Big Backyard is a 8,000-person capacity outdoor venue stage.
The Big Backyard has a residential feel that allows patrons to enjoy spending time with their friends and family in a more casual and relaxed environment. This area includes a new stage, restrooms, beer pods, mix tower and food vendor building with a second floor VIP deck. The integration of the VIP deck provides additional venue options and revenue stream for the Festival Park for scheduled event use during season and off season. The use of softer forms, natural material and vegetation are key to the design of this venue.
- New Construction
- Milwaukee, WI
- 8,000 capacity