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Summerfest - BMO Harris Pavilion

Design a dynamic venue representative of the Milwaukee area

EUA has worked with Milwaukee World Festival Inc. for over 15 years on multiple projects to update the festival grounds that serve nearly 2 million visitors each year. The BMO Harris Pavilion was designed by EUA and completed in 2012. The space holds up to 10,000 people and was designed with a swooshing wave-like roof. 5,000 permanent seats provide protection from the elements and the adjacent standing viewing area outside the roof line accommodates an additional 5,000 patrons.
State-of-the-art production capabilities, large video screens, and a contoured seating bowl enhances viewing experiences and sight lines. Additional amenities include an elevated lake side sit-down restaurant, public restrooms, and a “club bar” with room for 200 patrons and a commanding view of the stage.
The dynamic Pavilion is used throughout the festival season for concerts, performances and events outside of Summerfest.

Other Summerfest projects include:
Briggs & Stratton Big Backyard
US Cellular Stage
South Gate
Summerfest - Master Planning and Miscellaneous Projects