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Milwaukee Lakefront Gateway

The best of both worlds: designs that bridge the gap between city and nature

EUA provided design concepts to more effectively weave downtown Milwaukee with its Lakefront to create an improved city image. The new site plan will dramatically improve the road network and safely accommodate high densities of both vehicle and pedestrian traffic.

Throughout the master planning process, EUA incorporated ideas from a committee of lakefront entities, such as Milwaukee County, the Milwaukee Parks Department, the Wisconsin Department of Transportation, Summerfest (Milwaukee World Festival), Discovery World, the Milwaukee Art Museum, and UWM to enhance Milwaukee’s front door.