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eMbarKE

Develop a destination space for entertainment and transportation

EUA developed preliminary designs in support of Marcus Hotels & Resorts in their proposal to the City of Milwaukee for development at the intersection of 4th and Milwaukee Street.

Their proposal includes an expansion of the existing Hilton Milwaukee Center Hotel, as well as the construction of an apartment tower increasing the total number of rooms available and offering an appealing space for conferences and events in the downtown area.

These spaces will surround an outdoor plaza at the front, inviting both retail and restaurant opportunities, as well as becoming a hub for Milwaukee's incoming street car system.