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40 Under 40 Hall of Fame: Greg Uhen, Eppstein Uhen Architects

Milwaukee architectural leader Greg Uhen is among the group of four Milwaukee-area business executives who will be inducted this year into the Milwaukee Business Journal’s 40 Under 40 Hall of Fame.

Uhen, 60, who was honored as a 40 Under 40 winner in 1996, is CEO of Eppstein Uhen Architects, a prominent Milwaukee architectural firm located in the city's 3rd Ward. Uhen joined the firm as a design architect in 1984. After he became president in 1995, he doubled the size of the firm, making it Milwaukee’s largest.

Uhen and his firm have been involved in many high-profile projects in the city of Milwaukee, including projects at Summerfest, Discovery World, the $34 million plan to revamp the lakefront roads and Interstate 794 near Summerfest, and with the Milwaukee Bucks.

In fact, Uhen and his team created the master plan for the 25-acre arena district in downtown Milwaukee, as well as co-designed the Bucks training center, known as the Froedtert & Medical College of Wisconsin Sports Science Center, and Fiserv Forum with national entertainment venue design architect, Populous, of Kansas City.

“Greg cares about our projects in a real visceral way; his actions and attention show us the value he places on our relationship,” said Milwaukee Bucks president Peter Feigin.

What are you doing professionally these days? “I am the CEO of EUA (Eppstein Uhen Architects), and still play an active design role on a number of our projects. Two clients I am currently working with are Komatsu on their new corporate headquarters in the Harbor District, and the Milwaukee Bucks on new development planning around the Fiserv Forum."

Most meaningful accomplishment during your business career? “Being a part of our company growth from a staff of 13 people in one office 35 years ago, to over 240 people across three offices today has been exciting. The most meaningful part for me personally has been all the people I have worked with along the way and the life-long friendships that I have built and am very fortunate to have today.”

One important lesson you have learned since you were a 40 Under 40 winner? “As a young professional I had fire in my belly, and I wanted to achieve great things. That wasn’t a bad thing, but I have learned over the years as a leader to sustain success it’s not about me, it’s all about building people up and helping others around you achieve great things.”

How important is it to recognize Milwaukee’s up-and-coming young professionals? “I think it’s extremely important. That said, have you considered a 30 under 30 category? Making a recognition of professionals even earlier in their career can expand our horizons. I have found that mentorship goes both ways — as the ‘old guard,’ I learn new things every day from my younger coworkers."

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